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Commentary

Nobody clicks links

What's this about?

Mollick explains his method: he posts screenshots and artifacts instead of links because nobody clicks links — visual output is the only thing that communicates model progress at feed speed. The rigorous research lives at his Penn lab.

What exactly is the trade?

Attention economics: a benchmark table gets scrolled past; a rendered simulation stops the scroll. The demo *is* the argument — with the obvious risk that impressive-looking beats actually-good.

Why is this worth noting?

It's the candid mechanics behind how AI capability perception forms: the most-shared evidence is optimized for scroll-stopping, by explicit strategy — worth keeping in mind about every viral demo, including the ones in today's digest.

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