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Tools & Demos

Firefox gets an ad blocker on iOS

What's this about?

Mozilla shipped a built-in ad blocker for Firefox on iOS.

Why is this notable on iOS specifically?

Because on iOS every browser is Safari underneath — Apple requires WebKit, so Firefox for iOS is a Firefox-branded shell around Apple's engine. That means Mozilla cannot ship its own extension model or its own network stack, and has to work through Apple's content blocker API, which uses a declarative rule list with a cap. The result is the same architecture Chrome's Manifest V3 imposes on the desktop — which is what makes the timing of this, a day after uBlock Origin was pulled from the Chrome Web Store, worth noticing.

Why is it worth noticing?

HN 321 points, 110 comments
  1. It lands the day after Google removed the MV2 extensions, which was the top thread yesterday.
  2. Built-in rather than an extension is the only route available on iOS, and it means it works without users configuring anything.
  3. Part of a Firefox cluster today — "Hang on to Your Firefox" also drew 601 points.
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